A powerful tool in helping with personal relationships with clients, co-workers, or family is the D.I.S.C. profile approach. Knowing what your personality profile is goes a long way in your development not only as a sales person or business owner but in life. DISC is an acronym for Dominance, Influencer, Steadiness, and Conscientiousness. In this episode, Al and Steve look a little deeper into the benefits of the DISC profile assessment and how it can change how you look at the world around you.